proto-typing

Part of Lucas Florian’s Services

The best way to predict the future is to invent it
— Alan Kay

THE SLIDE DECK TRAP

Too many strategies die in PowerPoint. Companies spend months debating the "perfect" approach, paralyzed by the fear of launching the wrong thing. But in the age of AI and instant feedback loops, speed is the ultimate currency. You don't need another meeting about the theory of your transformation. You need a working model in the real world. A strategy is a hypothesis. A prototype is proof.


MY APPROACH: ‘BUILD, DON'T TELL’

There is a golden rule in Hollywood called "Show, Don't Tell."

A lazy screenwriter has a character proclaim: "I am angry."

A better screenwriter shows that character smashing a glass. The audience believes the action, not the dialogue.

Corporate strategy suffers from the same problem. Bad strategists love writing slides about where a company’s future lies, offering predictions that have zero relation to the real world.

I believe in Build, Don't Tell.

Instead of debating the theoretical future of your company in a boardroom, we build a piece of it. We move immediately from "Strategic Hypothesis" to "Working Prototype."

Because a strategy is just a guess until it survives contact with reality.


Current prototyping Offerings

AI Workflow Architecture

Systemizing the output. I don't just teach you how to prompt; I build the library for you. From setting up custom ChatGPT "Custom GPTs” / Gemini “Master Gems” etc. to architecting content supply chains that automate 80% of your drafting process. I hand over a working system, not just a manual.

Executive Voice & Personal Branding

Prototyping Leadership. For clients ranging from Swisscom to Google, I have prototyped and established the public voices of C-Level leaders. We don't just "post on LinkedIn." We define the persona, test narrative pillars, and establish a high-impact publishing cadence. I build the "Voice Engine" that allows leaders to lead the conversation without spending their days on social media.

Lighthouse Campaigns

he "Vertical" Pilot. Before transforming your entire marketing department, we execute one perfect "Lighthouse Project." Whether it's a specific product launch or a new content format, we build one vertical end-to-end. We prove the ROI, debug the workflow, and create the blueprint for the rest of the organization to follow.

Custom prototyping available based on your specific business challenges and team needs.


Let's Design Your prototype

Ready to move from "Slide Deck" to "Source Code"? Let's define the pilot project that proves your strategy works.


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You made it all the way down here!

In that case, you might as well say ‚hi‘ :-)

Drop me a line at mail@lucasflorian.com – I look forward to hearing from you.